The Purrrfect Franchise?

Posted on 19th January 2012 in franchise/ The Cat Hotel

The Savannah Suite

I recently asked ‘What Makes A Good Franchise?‘ and it seems an answer has leapt into my lap and is now doing paddy-paws and requiring a chin stroke….

Happy Mew Year!

There’s a great new business opportunity on offer to cat lovers who want to start up their own franchise business this year.

The Longcroft Luxury Cat Hotel is the brilliant idea of Abi Purser, who opened the first hotel in Welwyn Garden City in 2010.


Abi runs the hotel from her home (and garden), helped by husband Matt on the website side and their three children. It’s been such a runaway success that they have decided to branch out into launching the world’s first luxury boutique hotel group!

It looks like an ideal opportunity for people who want to run their own sustainable and profitable business from home, which fits perfectly around any type of lifestyle or family commitments – and it clearly works well for Abi and Matt and their young family.

Every aspect of this boutique cat hotel venture has been tried and tested with meticulous attention to detail. As you would expect at any 5 star hotel, everything from the wrought iron designer cat beds with soft pillows and individually decorated bedroom suites to gourmet menus served on bone china, has been designed around the feline guest’s wellbeing and their owner’s peace of mind.

The modular hotel building has been road tested from planning application to final design and provides between six to nine suites, made from the highest quality materials to make sure that the 5 star guests are warm in the winter and cool in the summer, with top notch hygiene standards.

It’s certainly a far cry from just a feeding a cleaning exercise and Abi is only looking for partners to join the Longcroft family who are prepared to run their hotel responsibly and with a proper understanding of animal welfare and wellbeing.

Abi says that running a business from home and looking after cats is her dream job, and now it looks like she is literally selling her dream to other cat lovers! Check out their website – there’s loads of information about the franchise opportunity as well as photos of some very pampered and happy looking guests. Or call Abi on 01707 832000 to find out more. You can follow them on twitter too @TheCatHotel.

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  • Reply @gazzle71 19th January 2012 at 5:46 pm

    MEOWverlous, love it :-)

    • Reply CoffeeCurls 19th January 2012 at 6:46 pm

      I know! Wonderful idea isn’t it :)

      • Reply @gazzle71 19th January 2012 at 7:18 pm

        Do you still have your twitter account, I don’t see many tweets from you anymore?

        • Reply CoffeeCurls 19th January 2012 at 7:23 pm

          I’m still there, just didn’t have any internet for the whole of December!

  • Reply @gazzle71 19th January 2012 at 7:25 pm

    How did you cope????? I’d feel like my life was over if I lost my internet

  • Reply Kate 22nd January 2012 at 2:50 pm

    Are they serious? Surely this is just a glorified cattery? It sounds good in theory but what if the cats don’t like each other? I don’t think my two feline friends would like to stay anywhere but at home if I went away. No matter how nice the pillows were. I think its a cute idea, if not a bit extravagant. lol. Take care xx

    • Reply Roger 24th April 2012 at 12:07 am

      Just stumbled across this randomly so apologies in lateness of reply. I’ve actually left our cats with Abi at the Welwyn Longcroft and they come back contented and very happy. The cats get their own individual suites, they never mix with other cats at all!

      And you do truly get a 5star service. Would thoroughly recommend it to anyone who has shyed away from catteries in the past.



      • Reply CoffeeCurls 24th April 2012 at 3:09 pm

        Sounds wonderful! I’d love to run one if I ever have enough land.

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